On November 28, Professor Liu Hongjing—Doctor of Business Administration from Huron University (USA), Professor at the College of Management, Shih Chien University (Taiwan, China), and Chairman of Zijintang Group—was invited to visit our university for academic exchanges. Tu Yanping, Chairperson of our university, and Liu Youfa, Director of the Office of International Exchange and Cooperation,attended the exchange symposium.
Tu Yanping extended a warm welcome to Liu Hongjing and spoke highly of his outstanding achievements in academic research and corporate management. She also sincerely invited him to attend the 2025 JIFT International Art Festival and deliver a keynote speech.
Liu Hongjing noted that he has a long-standing connection with our university, and this was his 11th visit. He expressed the hope that the two sides would further strengthen communication and jointly explore cooperation and opportunities in talent development, academic exchanges and other fields.
In the afternoon, Professor Liu Hongjing delivered a special lecture entitled Forging Management Thinking and Enhancing Workplace Competitiveness in the lecture hall on the first floor of the Administrative Building. More than 150 students representatives from various colleges attended the lecture, which was presided over by Liu Youfa, Director of the Office of International Exchange and Cooperation.
Starting with the phenomena of globalization and deglobalization, Professor Liu Hongjing combined his own academic and management experience to conduct an in-depth analysis of the core competencies required for university students in workplace competition.Using vivid pictures and texts, he presented photos of world-renowned universities and enterprises, and elaborated on the qualities that modern international talents should possess: cross-cultural awareness, communication and coordination, problem-solving, independent learning, critical thinking, and the ability to adapt quickly to changes.He also emphasized that observation, sharp perception, and broad-mindedness are key qualities for talents in the new era. University students should improve themselves through the "Eight Lessons": learning, viewpoints, creativity, tolerance, kindness, change, cooperation, and leadership; and perfect their personality in the "Four Categories": inclusiveness, self-reflection, humility, and gratitude.
During the lecture, Professor Liu interacted actively with the students, helping them clarify their future development directions through questions and discussions.His lecture was rich in content, which not only broadened the students’ horizons but also provided practical suggestions for their career planning, winning warm applause from the audience.
